Promotional videos or promos as we call them, are a type of marketing tool used by businesses and organisations to promote their products, services, or

We’ve already seen how promotional videos differ from regular advertisements and how these videos play a vital role in marketing communication, building brand value and

Why are documentary films important? Perhaps a better question would be, what sells documentary films? Why does the viewer choose to remain hooked on the

Think of the word ‘documentary film’;What image do you see immediately? Interviews with the subjects;Making of a product or a movie perhaps;Or the life of

The most important factor that determines the success of an e-learning video is simplicity. As underrated as it is seems, a great e-learning video is

The history of e- learning roughly started in 1960s with the first computer based training program. While, the need for teaching through storytelling has lived

Humans as a species have a primitive urge to communicate, to tell stories. To that end we developed language and writing, and as time went

Virtual Reality in very broad terms means experiencing a reality that is simulated and not your own; with the help of a VR headset you’re

As we discussed in our previous blog the evolution of 2D animations has opened doors to immense possibilities not only in the motion picture industry

2D animation is an old animation technique invented in the late 1800s. Essentially 2D animation consists of objects and environments operating on a 2-dimensional plane,